He is named after Albert Einstein. A parent
supporter was reminded of this story from Mem Fox (Reading Magic,
p. 134).
As she tells it, people use to routinely ask the
real Albert Einstein what they could do to make their children smarter. He
would answer (impishly, I'm sure): "Read them fairy stories." When they
had digested that and still hoped for a "real" answer, they would often
ask again, "And after that?" And he would come back with: "Read them
MORE fairy stories."